Rawnaq — Fragrance E-commerce Ads
An e-commerce store selling international fragrances (Versace, Gucci, Dior, YSL) at discounted prices needed a high-volume, fast-turnaround ad production system covering different products weekly, without losing the sense of luxury the brands carry.
The Challenge
This was fundamentally a production challenge: many SKUs, each with a different visual mood (opulent, feminine, bold), needing fast turnaround across multiple formats (banner, square, portrait, story) without building every design from scratch.
The Work
A closer look at the final deliverables.
Approach & Execution
A flexible template system was built: each fragrance gets product photography lit to match its mood (warm desert tones for Versace, soft botanical for Gucci Bloom, moody night cinematic for Dior Sauvage), layered with a fixed set of conversion elements — before/after price, gold guarantee badge, 24-hour delivery, payment logos — repeated in the exact same position across every design to streamline weekly production.
Fresh & Vibrant
A colorful visual identity built for standout impact.
Everyday Essentials
Content built around daily needs.
Quality You Can Taste
Product visuals that communicate freshness.
Made for the Moment
Designed to fit naturally into daily life.
Season's Best
Seasonal visuals that keep the brand feeling fresh.
Trusted by Many
Building on an established customer relationship.
The Full Lineup
The complete set of visuals across formats.
Impact
A fast ad-production system enabling weekly campaign rotation across a large product catalog with high visual consistency and conversion focus.
Deliverables
- Multi-format ad set (banner, square, portrait) across several fragrances
- Reusable design template for any new product
- Unified pricing, discount, and trust-badge system
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